My work is: Silent but deadly*
Lucas has been running global email marketing at Airbnb for a reason. He is a seasoned veteran on the growth team and is responsible for creating many of the powerful funnels that have massively increased the growth rate at Airbnb.
When he talks email: you need to listen!
I have the privilege to experience and act on Airbnb's growth from the inside. I advise product and marketing teams on their biggest opportunities for growth and help them make strategic choices.
From SEO to SEM, influencers to affiliates. I have a word to say on each channel and will make sure to find the best ones for your business. Or improve the ones already working for you with CRO.
I have extensive knowledge in mobile marketing in multiple industries and can help you with acquisition, retention and monetization strategies.
My expert networks are wide and give me the opportunity to gather insights from different industries and functions like product management, engineering, data science, design... From lead generation to successful retention strategy, I have spent a good amount to solve the problems you are currently facing.
This is my sweet spot. From creating HTML emails manually to scaling systems to send millions of emails every day. I've had the problems you are currently facing and found a way to solve it already.
My focus on quality is applauded by my peers. I believe on segmentation and automation to create delightful experience for your users.
From onboarding to reactivation campaigns, I can help you setup the email lifecycle that will impact your bottom line.
I have used a lot of tools and way too many Email Service Providers (ESP). From Salesforce Marketing Cloud to Oracle Responsys, Mailchimp, Drip or Customer.io.
Or if you need training for your team, check out my online email marketing training.
I am a Berlin-based growth consultant working with startups from all over the world.
Leveraging my experience in small Advertile Mobile and bigger startup Airbnb, I offer 2 key services: Growth consulting and Email marketing
I have been doing digital marketing for almost 10 years as a freelancer or full-time. For businesses of all sizes and industries: from online betting to video games, travel or music...
Currently, I am mentoring a couple of startups to jump-start their growth strategy with digital marketing. Happy to get in touch with you to hear about your challenges.