TL;DR: I'm excited to announce my new project: Emailtech.co …
Email Marketing Segmentation – Sharing my 2020 best practices
That's the one thing you should get right in email marketing. Email Segmentation. In my main email marketing strategy, segmentation plays a big role. Without it, you could not send the right …
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The most effective Email Marketing Strategy to implement
When I read other email marketing strategy blog posts, I mostly see tactics on what your email should include (clear CTA, personalization, segmentation...). But nothing on the process you need to …
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Rethinking the Email Blast. Tips for doing it in 2019
What is an email blast? We refer to an email blast when we send an email to the entire list of subscribers. Also known as email broadcast. The email blast usually provokes this reaction for the …
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Email Quality Score
I received a couple of questions on the email quality score after mentioning it during the interview for Really Good Emails. Let’s explain it properly. Basically, it shows you how many people are …